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DIY Online Marketing Tips for Entrepreneurs

5 Ways to Stay Ahead of Your Competitors If you are looking for ways to increase your sales without spending too much, online marketing is the way to go. Many entrepreneurs are under the impression that marketing is expensive and that the only way to sell products or services is through door-to-door or one on-one sales methods. This month's blog article will give you 5 easy and cost effective ways to increase your sales without breaking the bank. Doing business…

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4 Ways To Avoid “ Junk Status ” from Affecting Your Business

Have recent developments in the South African political and economic spheres been keeping you up at night, led to emergency strategy meetings or stopped you from expanding your business? This month, the WAPPoint team are focused on helping business owners to find ways to overcome the disaster in the economy and turn this into potentially bigger profits! How junk status affects you and your business: A slow progression of interest rate hikes will occur over time. This means that if…

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One Card Payments Provider For All Your Needs:

All Solutions Under One Roof: Have you ever had to endure the nightmare of switching your bank account because your current bank does not fulfill your needs anymore? Does your business go through roller coaster profits, meaning you make high turnovers in some months and low turnovers in others? This month we’re letting you know that you don’t need to fear the same troublesome experience with your merchant service as we can help you manage your cashflow and fixed expenses.…

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8 Guidelines That Will Help You Grow Your Business

Many new businesses fail within the first few years because they lack the knowledge on how to plan for and maintain a steady growth pattern. Some businesses grow so quickly that they cannot keep up and others fail because they have over invested in inventory and then cannot sell it quickly enough. This month’s blog article will discuss the 8 guidelines to growing your business steadily and how WAPPoint can help you financially through the growth phase. With WAPPoint payment…

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Better Cash Flows With WAPPoint

With the festive season behind us, businesses are either scrambling for cash flow because of the holidays or need to plan theirs for the quieter period to come. You shouldn't need to worry about your credit card machine supplier limiting your cash flow as well! Cash flow can be described as the amount of spending power, available cash or liquidity between the beginning and end of an accounting period. A strong cash flow indicates that your business has a healthy…

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Loyalty Programme

How to gain customer brand loyalty in your business:

8 ways to improve your bottom line through customer loyalty Does your business focus on building customer loyalty? If not, did you know that existing customers spend 67 percent more than new ones and that it is 10 times more expensive to market to new customers than to keep old ones? In a world where customers have all the access to information and your competitors, research has shown that customers are actually willing to stick to companies that provide the best customer…

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Credit Card Machines

Traditional Credit Card Machines vs Smartphone Payment Terminals… We tell all

Click here to take the quiz to find out which card machine is more suitable for your type of business. Many business owners are unsure of whether to choose a traditional mobile debit and credit card machine or a smartphone debit and credit card payment solution. Here are our reasons why a card machine is still the best. Card machines still have the fastest transaction time, thus eliminating queues. Smart devices require more entry points so the transactions take a…

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Business Marketing Tip: What makes your business unique?

Be Distinct or Become Extinct This is probably the most important question that you need to answer in your business as it can determine the success or failure of your business. When customers choose between you and your competitors, what is it that sets you apart? If the answer is price or great service, you have a big problem as no one can compete on price forever and anyone can offer a great or even better service. By definition, a…

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Accepting Card Payments in the Events and Exhibitions Industry:

Every year exhibitions attract tons of visitors in a very short space of time, making it possible for exhibitors to rapidly grow their businesses. Although the aim is for every exhibitor to increase sales and build brand awareness, many exhibitors lose sales due to a lack of service from their card payment facilitators. This month’s blog post is about understanding the events and exhibitions industry from a card payments perspective and how WAPPoint became a leader in this industry. 9…

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3 Reasons Why You Need Flexibility From Your Merchant Services Provider:

Flexibility in the Merchant Services Industry refers to the ability to change your contract and product requirements as your business changes. Many service providers have one product offering that binds you both contractually and financially for an extended period of time. If you’re lucky and they have more than one product to choose from however, most likely you will still end up doing a new merchant application each time you want to change your product…with endless amounts of paper work.…

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