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Choosing the right merchant services provider

Finding the right service provider for your card facility requirements is a key element to growing your business but choosing between the various offerings on the market today can be challenging. It is not always just about price as choosing your service provider just for their cheaper costing can cost you a lot in the long run! This month's article is all about providing you with an objective point of view to help you make this decision and to help…

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Keeping Promises

The Importance of Keeping Promises to Your Clients

We've all experienced it; broken promises from service providers. About 2 weeks ago I watched a video of a woman quite literally losing it in an outlet for a popular South African service provider. I’d never seen or experienced a customer service complaint like that and I'm not quite sure what she wanted but I'm pretty sure that she didn't lose it because she had to wait for 5 minutes, heck, even a week for a promise to be kept.…

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6 Low Cost Ways to Advertise Your Business

Do you shy away from spending money to advertise your business? With the ever rising costs and increasing pressures on our economy, marketing or advertising is often seen as a luxury item and pushed aside and if costs isn't the reason for lack of advertising, many business owners shy away because they have no idea how to approach it or how to get the results they want from it. But if you really think about it, if you knew that for…

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How to cope as a Momtrepreneur

As told by a WAPPoint-Mommy-To-Be: Being pregnant or having kids whilst running a business or working in a very high pressured job with lots of responsibilities is nothing less than exhausting and can be very difficult to maintain a balance between being a mother, having a full time job and maintaining your marriage. Being a workaholic and not interested in the idea of being stay at home mom at all, I'm sitting with my feet on hubby's lap and blocking…

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Loyal Customer

How Creating Loyal Customers Results In Bigger Profits

Did you know that existing customers spend 67% more than new ones and it is 10 times more expensive to market to new customers than to keep old ones? Here are 5 ways to gain loyalty from your customers. Let's analyse this statement for a moment. We all have our favourite restaurants, clothing stores and grocery outlets but how did they become our favourite? Why do we choose to spend our hard earned cash at these stores instead of the…

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WAPPOINT Grow Business Through Exhibiting 2

5 Easy Tips to Grow Your Business Through Exhibiting

Whether you are a seasoned exhibitor or new to the expo space, we're here to offer you some free tips on how you can have a hassle free exhibitor experience so that you can achieve the most success at your events this year... Why you should get into / be in the exhibition space: This is one of the best ways for potential customers to find your business and to generate leads which can keep you busy through the quieter…

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9 Great Ways to Generate Recurring Income

We all have those clients that say they love our product/service so much that they will definitely return, and then they don’t. What would the financial impact be on your business, your cash flow, your debt or even just your life if your clients actually returned? Would you have made it big time and won the proverbial lottery? I suppose we should tell you how to ensure that recurring income happens before we let you dream about how you’ll spending…

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Kick-start January

How To Kick-Start January to Prepare for The New Year

Most businesses experience what I like to call Sales Waves; They refer to quiet times, busy times and then every 7th wave that causes chaos as your peak or quiet season comes and goes throughout the year. If you have one of these businesses then staying on top of things when you are too busy and getting by when you are quiet is an art that must be mastered. We've found that many of our clients oftentimes struggle with this…

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How to maximise your festive season sales

As the festive season approaches, many business owners experience extreme highs or extreme lows during this time. This can be a make or break time for many small businesses so the question is how to maximise your sales  so that you can make enough money to accumulate funds to carry your business in the lean months. WAPPoint has various options for taking payment, and a Pocket mPOS is ideal if you want to save on expenses. We also offer short…

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10 Reasons to take your business online

With South Africa’s unemployment rate sitting on a record high of 27.7%, South Africans are forced to look into alternative ways of earning an income. If you cannot find a job or have suffered through retrenchment, the only logical next step is to start a business. But how do you start or grow your business with little to no capital? Our answer is to take your business online! More and more people around the world prefer to shop online and…

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